Welcome to our
BLOG
IDEAS THAT TRANSFORM
We are a Public Relations and Digital Marketing agency passionate about connecting with our clients in a unique way. Thank you for being here! We hope you enjoy the informative content we have prepared for you.
Welcome to our
BLOG
IDEAS THAT TRANSFORM
We are a Public Relations and Digital Marketing agency passionate about connecting with our clients in a unique way. Thank you for being here! We hope you enjoy the informative content we have prepared for you.
Corporate Crisis Management: How to Face and Overcome It
Effective corporate crisis management not only resolves the immediate issue—it also strengthens a company’s ability to anticipate and prevent future contingencies, ensuring long-term continuity and success. How to Maintain Customer Trust During a Crisis Tell Us About...
Media Training: How to Become an Effective Spokesperson
Media training is a strategic preparation process that equips spokespeople, representatives, or leaders to communicate effectively with the media. It teaches them how to control the message, handle tough questions, and project confidence—protecting reputation and...
Social Media: What It Is and How to Boost Your Brand Online
Social media refers to the set of digital platforms that enable real-time content creation, sharing, and consumption among users, brands, and institutions. Its main purpose is to facilitate two-way communication and build communities around shared interests. In...
Brand Recognition: How to Connect with Your Audience
Brand recognition is the ability of consumers to identify a specific brand. It refers to how well consumers recognize a brand by its name, logo, or other visual elements. It’s essential for attracting customers, standing out from competitors, and building public trust...
Brand Recognition: How to Connect with Your Audience
Brand recognition is the ability of consumers to identify a specific brand. It refers to how well consumers recognize a brand by its name, logo, or other visual elements. It’s essential for attracting customers, standing out from competitors, and building public trust...
Influencer Marketing: Connect with Your Target Audience
Influencer marketing is a digital communication strategy that connects brands with audiences through content creators who already have their followers’ trust. It involves collaborating with these figures to deliver authentic messages that boost visibility, engagement,...
Influencer Marketing: Connect with Your Target Audience
Influencer marketing is a digital communication strategy that connects brands with audiences through content creators who already have their followers’ trust. It involves collaborating with these figures to deliver authentic messages that boost visibility, engagement,...
Corporate Crisis Management: How to Face and Overcome It
Effective corporate crisis management not only resolves the immediate issue—it also strengthens a company’s ability to anticipate and prevent future contingencies, ensuring long-term continuity and success. How to Maintain Customer Trust During a Crisis Tell Us About...
Corporate Crisis Management: How to Face and Overcome It
Effective corporate crisis management not only resolves the immediate issue—it also strengthens a company’s ability to anticipate and prevent future contingencies, ensuring long-term continuity and success. How to Maintain Customer Trust During a Crisis Tell Us About...
At Digital Agency ZC we have the best content – discover it!
The Impact of Sports Marketing
Sports marketing has become one of the most effective tools for generating revenue in the world of sports.Jorge Plascencia Sports have been part of human life since ancient times. However, thanks to sports marketing, promoting products or sporting events has become...
The Seven Deadly Sins in a PR Strategy
The seven deadly sins are serious mistakes that, when committed, can have severe consequences—and PR is no exception. Be careful, or you might pay the price. Guss Rome The seven deadly sins represent immoral desires or behaviors that can derail an individual’s path. A...
Reputation Crisis Management Strategies for Influencers and Thought Leaders
Discover key strategies to manage reputation crises as an influencer or thought leader. Protect your image and strengthen your credibility—start today!Fátima Torillo Poor crisis management can permanently damage a person’s or company’s image and reputation—as seen in...
Boutique Agencies: Personalized Attention
Choose a boutique agency to receive personalized attention, creative solutions tailored to your needs, and exceptional results Fátima Torillo. Have you ever felt like your agency doesn’t prioritize you or understand your brand? We’re confident we have the solution: a...
Digital Crises: What They Are and How to Resolve Them — Breanna Claye
Anyone—individual or company—active in the digital space is exposed to the risk of facing a digital crisis. If not resolved properly, these situations can become damaging. Pablo Patiño Digital crises are situations that individuals and companies may encounter online,...
Dressing for Television: What Spokespersons Need to Know
This article was originally published in June 2021 and updated in December 2024 to provide more accurate, comprehensive, and up-to-date content. Todo lo que necesitas saber sobre cómo vestirte para la televisión y lucir genial en tus entrevistas, mientras proyectas la...
Tell us about
your idea!
Ready to take your
brand to the next level?